Marketing Transformation Director

Are you a visionary leader ready to drive marketing transformation in one of Indonesia’s most dynamic regions? PT Inovasi Digital Nusantara is seeking a Marketing Transformation Director to spearhead our digital and strategic marketing initiative in Pangkal Pinang. This is your chance to shape the future of marketing, leveraging the latest tools and strategies to propel our brand to new heights.

As the Marketing Transformation Director, you will be responsible for leading a team of marketing professionals to implement a comprehensive digital transformation strategy. You will work closely with cross-functional teams to align marketing efforts with business objectives, ensuring that our campaigns are data-driven, customer-centric, and highly effective. This role offers a unique opportunity to work in a rapidly growing industry, with a competitive salary package and a chance to make a significant impact on our business.

📋 Tanggung Jawab Pekerjaan

• Develop and execute a comprehensive digital marketing strategy to drive brand awareness, customer acquisition, and retention.
• Lead a team of marketing professionals, providing guidance and support to ensure the successful execution of marketing campaigns.
• Leverage data analytics tools such as Google Analytics, SEMrush, and Hootsuite to track campaign performance and make data-driven decisions.
• Collaborate with cross-functional teams, including sales, product development, and customer service, to align marketing efforts with business objectives.
• Stay up-to-date with the latest digital marketing trends and best practices, and implement innovative strategies to stay ahead of the competition.
• Manage the marketing budget, ensuring that resources are allocated effectively to achieve campaign goals.
• Develop and maintain strong relationships with key stakeholders, including clients, partners, and industry influencers.
• Monitor and analyze market trends, competitor activities, and customer feedback to identify opportunities for growth and improvement.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Minimum of 8 years of experience in marketing, with a proven track record of success in digital marketing initiatives.
• Certification in digital marketing (e.g., Google Analytics Certified, HubSpot Inbound Certified, or similar).
• Strong knowledge of digital marketing tools and platforms, including Google Ads, Facebook Ads Manager, and Mailchimp.
• Proven ability to lead and manage a team of marketing professionals.
• Excellent communication and interpersonal skills, with the ability to build strong relationships with key stakeholders.
• Strong analytical and problem-solving skills, with the ability to make data-driven decisions.
• Familiarity with the Indonesian market and a deep understanding of consumer behavior and preferences.

🛠️ Keahlian

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